Improved Customer Experience, Informed Decisions and Compliance from Retail Information Governance

By |2020-05-22T04:04:53+00:00December 26th, 2019|Cyber-Security, Information Governance and Management|

In the retail industry, data reigns. From market analysis to determining the success of a sales promotion, retailers depend on data to inform decisions and guide strategy. But without a way to organize and protect that data, it provides little value and can even prove a significant liability. Retail information governance promotes data quality and security. Consider a typical scenario. A clothing retailer sells merchandise through its brick and mortar store, as well as online. It gathers financial information online and through point-of-sale terminals in the store. Customers submit product reviews and sign up for loyalty programs. Email campaigns and